TechRadar

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TechRadar
TechRadar logo.svg
File:Techradar.png
Type of site
Technology Website
Available inEnglish
OwnerFuture plc
EditorMarc McLaren, UK Editor in Chief, Lance Ulanoff, US Editor in Chief
URLwww.techradar.com
CommercialYes
Launched2007; 16 years ago (2007)
Current statusActive

TechRadar is an online publication focused on technology, with editorial teams in the US, UK and Australia. It provides news and reviews of tech products and gadgets. It was launched in 2007[1] and expanded to the US in January of 2012, holding a splashy launch party at the club Tao in The Venetian Hotel during the CES show in 2013.[2] It is the largest consumer technology, news and review site from the UK as of 2013.[3]

TechRadar Pro, an arm of the main site, is a b2b-focused property with an emphasis on small business. The subbrand "acts as a complementary source of information targeted specifically at businesses and decision makers," the company says.[4] A related property, 5GRadar.com, is focused on the mobile industry.

The newest brand extension – TechRadar Gaming, or TRG – was launched 17 December 2021[5] and aims to "sit at the intersection of hardware and gaming, leveraging strengths of existing brands to bring the best experience to gaming audience." The Editor in Chief is Julian Benson. The company described a related hiring spree for the site as "the biggest investment in gaming in a decade."

TechRadar is owned by Future plc,[6] the sixth-largest publisher in the United Kingdom. In Q4 2017, TechRadar entered the top 100[7] of Similarweb's US Media Publications Rankings as the 93rd biggest media site in the United States.

References

  1. ^ "About TechRadar". TechRadar. 28 February 2022. Retrieved 1 November 2022.
  2. ^ "TechRadar US launch party at Tao, the Venetian, Las Vegas". YouTube.
  3. ^ Hill, Steve (2014). Online journalism : the essential guide. Paul Lashmar. Los Angeles. ISBN 978-1-4462-0734-5. OCLC 868999279.
  4. ^ "Company website". Future Plc. Retrieved 24 October 2021.
  5. ^ "Company website". Future Plc. Retrieved 8 March 2022.
  6. ^ "TechRadar Boosts Revenue" (PDF). Taboola. Retrieved 18 January 2017.
  7. ^ "US Media Publications Ranking Q4 2017". Similarweb Blog. 30 January 2018. Retrieved 18 February 2019.

External links