Rules (Doja Cat song)

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"Rules"
A photo of a nonspecific reptile's green scales, vertically symmetrical. The singer's name "Doja Cat" is shown in white at the center of the image. Beside it is the song title "Rules", shown in pink.
Single by Doja Cat
from the album Hot Pink
ReleasedOctober 24, 2019
StudioEightysevenfourteen (Los Angeles, California)
Genre
Length3:07
Label
Songwriter(s)
Producer(s)
Doja Cat singles chronology
"Bottom Bitch"
(2019) 		"Rules"
(2019) 		"Cyber Sex"
(2019)

"Rules" is a song by American rapper and singer Doja Cat, released on October 24, 2019, as the third single from her second studio album Hot Pink with an accompanied music video for the song being released on the same day of the single's release. The song was written by Doja Cat, Yeti Beats, Lydia Asrat, Lukasz Gottwald, Theron Thomas, Ben Diehl and Salaam Remi. The song was produced by Tyson Trax alongside Ben Billions and Remi.[3] Soon after its release, the song became popular on Twitter, and Doja Cat's performance was noted to be influenced by Kendrick Lamar.[4]

Background

"Rules" was released as the third single from Doja Cat's sophomore album Hot Pink as well as being the third track on the album. Doja Cat first teased the song by releasing a still from the music video on her Instagram account on October 16, 2019 as well as another shot from the video on October 22, 2019.[5][6] The song was announced upon its release along with its music video premiere.

Music video

On October 24, 2019, a music video was released alongside the song's release. Directed by Christian Sutton while video production was handled by Psycho Films,[7] the video portrays Doja as the boss of a Cat Mafia gang with the video taking place in the desert.[8][9]

Critical reception

Lakin Starling of Pitchfork wrote, "[Rules] captures a more serious—though hardly humorless—mood, pairing eerie old-western bass with Doja's memorable command: 'Play with my pussy, but don't play with my emotions.'"[10] Following the release of the song, Shaad D'Souza of The Fader placed the song on the 20 Best Pop Songs Right Now list admiring the "loose, funky production" as well as Doja's "charisma and charm".[11]

Many publications such as Elle and Pitchfork praised "Rules" and pointed out the similarities of Doja Cat's lyrical delivery to those of Kendrick Lamar.[12][4]

Credits and personnel

Credits adapted from Hot Pink liner notes.[3]

Recording

  • Engineered at eightysevenfourteen studios (Los Angeles, California)
  • Mixed at Threejonet Studios (Los Angeles, California)
  • Mastered at Bernie Grundman Mastering (Hollywood, California)

Personnel

Charts

Chart (2019) Peak
position
New Zealand Hot Singles (RMNZ)[13] 17
US Bubbling Under Hot 100 Singles (Billboard)[14] 19
US Bubbling Under R&B/Hip-Hop Singles (Billboard)[15] 8
US R&B/Hip-Hop Digital Song Sales (Billboard)[16] 25

Certifications

Region Certification Certified units/sales
Brazil (Pro-Música Brasil)[17] Platinum 40,000double-dagger
United Kingdom (BPI)[18] Silver 200,000double-dagger
United States (RIAA)[19] Platinum 1,000,000double-dagger

double-dagger Sales+streaming figures based on certification alone.

Release history

Release dates and formats for "Rules"
Region Date Format(s) Label(s) Ref.
Various October 24, 2019
[20]

References

  1. ^ D'Souza, Shaad (October 30, 2019). "The 20 best pop songs right now". The Fader. Retrieved May 30, 2020.
  2. ^ Pierre, Alphonse. "New Rap Song of the Day: Doja Cat "Rules"". Pitchfork. Retrieved August 7, 2021.
  3. ^ a b Hot Pink (Media notes). Kemosabe Records.
  4. ^ a b Pierre, Alphonse (October 28, 2019). "The Ones: Doja Cat's "Rules"". Pitchfork. Retrieved May 30, 2020.
  5. ^ "Doja Cat on Instagram: "I tried contact lenses for the first time. Also I have a surprise for you guys."". Instagram. Archived from the original on December 25, 2021. Retrieved May 30, 2020.
  6. ^ "Doja Cat on Instagram: "I got something completely new for you guys on Thursday. #HOTPINK 🐍"". Instagram. Archived from the original on December 25, 2021. Retrieved May 30, 2020.
  7. ^ Doja Cat - Rules (Official Video), retrieved May 30, 2020
  8. ^ Aniftos, Rania (October 25, 2019). "Doja Cat Runs the Feline Mafia in 'Rules' Video". Billboard. Retrieved May 30, 2020.
  9. ^ Alston, Trey (October 24, 2019). "Doja Cat Destroys Cars And Slithers With Snakes In Villainous 'Rules' Video". MTV News. Retrieved May 30, 2020.
  10. ^ Starling, Lakin (November 14, 2019). "Hot Pink - Review by Pitchfork". Pitchfork. Retrieved May 31, 2020.
  11. ^ D'Souza, Shaad (October 30, 2019). "The 20 best pop songs right now". The Fader. Retrieved May 30, 2020.
  12. ^ Penrose, Nerisha (November 11, 2019). "Doja Cat Just Wants to Make Rap Colorful". ELLE. Retrieved May 30, 2020.
  13. ^ "NZ Hot Singles Chart". Recorded Music NZ. November 4, 2019. Retrieved May 31, 2020.
  14. ^ "Doja Cat Chart History (Bubbling Under Hot 100)". Billboard. Retrieved May 31, 2020.
  15. ^ "Doja Cat - Bubbling Under R&B/Hip-Hop Singles Chart History". Billboard. Archived from the original on June 8, 2020. Retrieved November 8, 2019.
  16. ^ "Doja Cat Chart History (R&B/Hip-Hop Digital Song Sales)". Billboard. Retrieved May 30, 2020.
  17. ^ "Brazilian single certifications – Doja Cat – Rules" (in Portuguese). Pro-Música Brasil. Retrieved July 7, 2021.
  18. ^ "British single certifications – Doja Cat – Rules". British Phonographic Industry. August 6, 2021. Retrieved August 6, 2021.
  19. ^ "American single certifications – Doja Cat – Rules". Recording Industry Association of America. Retrieved July 1, 2022.
  20. ^ "Rules - Single by Doja Cat". Apple Music. Retrieved May 30, 2020.
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