Feeld

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Feeld
Other names3nder
Developer(s)Feeld Ltd.
Initial releaseJuly 2014
Operating systemiOS, Android
Available inEnglish, French, German, Portuguese, Spanish[1]
TypeSocial discovery
Websitewww.feeld.co

Feeld (previously called 3nder) is a location-based online dating application for iOS and Android that facilitates communication between people interested in casual sex, polyamory, kink, swinging, and other alternative sexual preferences such as more than one partner at once.[2][3][4] According to a review from The New York Times, over a third of users are on the app with a partner, and 45 percent identify as something other than heterosexual.[5]

3nder was launched in the UK in July 2014[6] and in the US in 2015.[7][8] As of August 1, 2016, it had had over 1.6M downloads on iOS[9] and its users make 10 million connections a month.[10] A major update to the interface was released December 2017.[11]

Feeld is developed by Feeld Ltd., a London-based startup company founded in 2014 by Bulgarian-born designer Dimo Trifonov.[6][7][12][13][14]

History

Trifonov conceived the app after his girlfriend Ana Kirova told him that she had feelings for other people.[15][5] Once the concept was developed, Trifonov bought a $15 online template to create a holding page and saw immediate demand.[15]

Feeld (formerly 3nder) received its first seed round from UK-based group, Haatch.[16] The app was launched as 3nder in the UK in July 2014[6] and in the US in 2015.[7]

In October 2015, 3nder Ltd. was awarded $500,000 in seed funding from a pair of unnamed angel investors.[6][7][17][18]

In May 2016, it was announced that Tinder parent company Match Group (a part of IAC) had sued 3nder Ltd., alleging trademark infringement. Match Group "wants its smaller competitor to shut down and erase its presence from the web entirely to avoid ‘confusion’ between the two apps, claiming the alleged similarity gives 3nder an ‘unfair advantage’",[19][20][21][22] based on the "supposed pronunciation of 3nder".[19] In August 2016, the app was renamed Feeld.[23][24]

On August 2, 2016, 3nder announced it had formally rebranded to Feeld.[25][26][27] Feeld also released mobile wallpaper that members can download to secretly identify each other in person.[28][29]

After eight months of development, Feeld for Android was released on Google Play.[30]

In 2017, an experimental augmented reality dating app called Signal was announced by Feeld, but was since discontinued.[31][32]

Dimo Trifonov was CEO until March 2021 when Ana Kirova took over.[33]

Operation

The basic app is free to use to match with and message with other members, with in-app purchase options for additional functions such as Pings which allow you to get in front of another user more directly.[13][34]

A person discreetly signs into the app using their email address, Sign in with Apple, or Facebook.[3] Members can pair their accounts with their partner, if they have one, and appear as a couple. Choices are made as to the singles or couples a person is looking for, the geographical search area, and sexual preferences.[13] The app offers a choice of 20 sexuality and 19 gender options.[35] The app then presents other users' profiles to look at.[13]

Liking or Disliking indicate interest or disinterest in another's profile, and uniquely for dating apps, users can decide to “skip” a profile to make a choice later.[3] When two users like each other, they become "Connections" and can start to message each other.

As well as showing other members around them, the app also offers the ability to visit and meet members in other cities through "Cores". It also offers Virtual Cores as a way to connect over like-minded interests, regardless of geographical location.[36]

In-app purchases

Members may also send "Pings", to immediately notify another member of their interest without having to wait for the other person to see them and like them back. Pings can be purchased as in-app purchases.[37]

The paid subscription, called Majestic, offers additional functions called Who Likes You, Filter by Desires, Incognito and Private Photos; it also gives members one complimentary Ping per day.[38] "Unlike Tinder, the app will show you who is interested in you, allowing the choice of connecting with them or not.".[3] Majestic can be billed in monthly, 3-monthly, or annual instalments. Incognito allows you to hide from your Facebook friends or other members in Discover.[39]

See also

References

  1. ^ "How do I use Feeld in my language?".
  2. ^ Price, Rob (1 April 2016). "The CEO of a polyamorous dating app is accusing TransferWise of 'double standards' for refusing him service". Business Insider. Retrieved 25 May 2016.
  3. ^ a b c d Hooton, Christopher (24 February 2014). "3nder: Tinder and Grindr offshoot app promises 'threesomes made easy'". The Independent. London. Retrieved 25 May 2016.
  4. ^ Haje Jan Kamps (23 May 2016). "3nder adds a +1 for your Tinder adventures". TechCrunch. Retrieved 25 May 2016.
  5. ^ a b Mlotek, Haley (2019-03-20). "A Dating App for Three, Plus (Published 2019)". The New York Times. ISSN 0362-4331. Retrieved 2021-03-17.
  6. ^ a b c d Luckhurst, Phoebe (20 November 2015). "'Tinder for threesomes': does new hook-up app 3nder spell the end for monogamy?". London: London Evening Standard. Retrieved 25 May 2016.
  7. ^ a b c d Covert, James (23 October 2015). "'Tinder for threesomes' gets $500K investment". New York: New York Post. Retrieved 25 May 2016.
  8. ^ Donnelly, Tim (23 August 2014). "Looking for a threesome? There's an app for that". New York: New York Post. Retrieved 25 May 2016.
  9. ^ Feeld Proprietary Data http://www.pressat.co.uk/releases/3nder-the-dating-app-known-for-threesomes-rebrands-to-feeld-lands-on-android-tinder-lawsuit-ongoing-a9d3a34d6c86be0570d5c6416264b3e5/
  10. ^ "About". Feeld. Retrieved 2021-05-13.
  11. ^ "Feeld Dating on the App Store". App Store.
  12. ^ "Behance". www.behance.net. Retrieved 2016-08-03.
  13. ^ a b c d Hill, Andy (22 July 2014). "The magic number: organise a threesome with 3nder". London: Time Out. Retrieved 25 May 2016.
  14. ^ Trifonov, Dimo. "Dimo Trifonov — Design-led serial entrepreneur. Constantly thinking about the future". Archived from the original on 29 May 2016. Retrieved 26 May 2016.
  15. ^ a b "After Being Sued By Tinder, Can This Threesomes App Survive A Rebrand?". 2016-08-02. Retrieved 2016-08-03.
  16. ^ "Haatch - Active Portfolio". Retrieved 2016-08-03.
  17. ^ Hanna, Laurie (24 October 2015). "Looking for an extra lover? There's an app for that: Threesome app 3nder raises $500,000 investment". New York Daily News. New York. Retrieved 26 May 2016.
  18. ^ Ridley, Jane (17 December 2015). "Confessions of an orgy addict". New York: New York Post. Retrieved 26 May 2016.
  19. ^ a b Davies, Rob (23 May 2015). "Tinder sues threesome app rival 3nder". The Guardian. London. Retrieved 25 May 2016.
  20. ^ Donahue, Helen (23 May 2015). "Tinder Wants You to Stop Planning Your Threesomes on 3nder". Vice. Retrieved 25 May 2016.
  21. ^ Bolton, Doug (24 May 2015). "Tinder sues threesome-finding app 3nder over name similarities". The Independent. London. Retrieved 25 May 2016.
  22. ^ Kokalitcheva, Kia (23 May 2015). "Tinder Seeks to Shut Down 'Threesomes App' For Copying Its Name". Fortune. Retrieved 26 May 2016.
  23. ^ Kamps, Haje Jan. "Threesome app 3nder renames to Feeld after Tinder lawsuit". Retrieved 22 May 2017.
  24. ^ "The world's most famous threesome app just made a huge change". Independent.co.uk. 2 August 2016. Retrieved 22 May 2017.
  25. ^ "3nder, the dating app known for threesomes, rebrands to Feeld; lands on Android. Tinder lawsuit ongoing". www.pressat.co.uk. Retrieved 2016-08-03.
  26. ^ Curtis, Sophie (2016-08-03). "British threesome app 3nder rebrands to 'Feeld' after being sued by Tinder". Daily Mirror. Retrieved 2016-08-03.
  27. ^ Covert, James (2016-08-02). "Threesome app changing its name thanks to Tinder". New York Post. Retrieved 2016-08-03.
  28. ^ "3nder rebrands to Feeld". Feeld — Brand. Archived from the original on 2016-08-08. Retrieved 2016-08-03.
  29. ^ "Feeld Wallpapers". Feeld. Retrieved 2021-05-13.
  30. ^ "Feeld (3nder) - Android Apps on Google Play". play.google.com. Retrieved 2016-08-03.
  31. ^ Trifonov, Dimo (2018-08-08). "Signal — The First AR Dating App by Feeld". Medium. Retrieved 2021-03-17.
  32. ^ "Feeld Launches New Augmented Reality Dating App Signal - Dating Sites Reviews". www.datingsitesreviews.com. Retrieved 2021-03-17.
  33. ^ "Ana Kirova announced as Feeld's new CEO". Feeld. Retrieved 2021-05-13.
  34. ^ "What is Majestic Membership?". support.feeld.co. Retrieved 2021-03-17.
  35. ^ "Glossary". Feeld. Retrieved 2021-03-17.
  36. ^ Witt, Emily (11 July 2022). "A Hookup App for the Emotionally Mature". The New Yorker. Retrieved 6 September 2022.
  37. ^ "What are Pings?". support.feeld.co. Retrieved 2021-03-17.
  38. ^ "Feeld: for couples and singles. on the App Store". App Store. Retrieved 2021-03-17.{{cite web}}: CS1 maint: url-status (link)
  39. ^ "What is Incognito and how it works?". Feeld Help Centre. Retrieved 2021-03-17.{{cite web}}: CS1 maint: url-status (link)

External links

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