Conductor (company)
![]() | This article contains content that is written like an advertisement. (February 2020) |
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Type | Private |
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Industry | Digital marketing |
Headquarters | New York City, New York |
Website | conductor |
Conductor was founded in 2006 as a marketing services company, and launched its SaaS (Software as a Service) platform, Conductor Searchlight, in 2010.[1][2] The company’s primary product is Conductor Searchlight, a cloud-based SEO & Content Marketing platform.[3][4] Conductor also provides recommended actions for optimizing digital marketing metrics and increasing revenue.[5]
On March 6, 2018, it was announced that WeWork would acquire Conductor.[6][7] On December 12, 2019, it was announced that Conductor was spinning off from WeWork to form an independent employee-owned company, turning its 250+ current employees into co-founders.[8][9][10][11]
Insight Stream
In 2016, Conductor introduced Insight Stream, a technology that aggregates multiple marketing technologies such as Deepcrawl, Dragon Metrics, and Google Search Console into one stream.[12]
The Conductor Foundation
Conductor’s charitable arm, the Conductor Foundation, offers free access to the company’s technology and support in the form of a yearly grant to mission-based organizations, with the goal of helping them improve their digital marketing activities.[13][14]
History
Conductor was founded by Jeremy Duboys and Seth Besmertnik in New York City in 2006.[15][16]
In 2012, the company ranked at number thirty-eight on the Inc. 500 list of US companies ranked by highest growth percentage, and received $20 million in financing.[17][18] Conductor has been ranked as a best place to work (small/medium-sized category) in the state of New York by the Crain organization for 8 years running. The company added an office in San Francisco in 2014.[19] In February 2015 Conductor raised $27 million in Series D round funding.[20] The CEO of the company is Seth Besmertnik.[21]
In March 2018, WeWork announced it would be acquiring Conductor. [22][23]
On December 12, 2019, it was announced that Conductor was spinning off from WeWork to form an independent employee-owned company.[8][9][10][24]
On February 16, 2022, Conductor acquired ContentKing (Real-time SEO Monitoring platform) after raising $150M in funding.[25]
References
- ^ Conductor Proves Web Presence Management Is A Real Thing
- ^ Content & SEO technology with proven workflows that guide you to revenue
- ^ Playing to Win: How Gamification Helped Boost This Company's Sales
- ^ Conductor Platform Website
- ^ "Enterprise SEO Platform & Content Marketing Software". Conductor. Retrieved 2021-03-04.
- ^ "WeWork acquires SEO and marketing company Conductor – TechCrunch". beta.techcrunch.com. Retrieved 2018-03-08.
- ^ WeWork. "WeWork + Conductor". WeWork. Retrieved 2018-03-08.
- ^ a b "WeWork Sells Conductor Unit Back to the Founder". Bloomberg.com. 2019-12-12. Archived from the original on 2019-12-12. Retrieved 2019-12-13.
- ^ a b "WeWork sells Conductor back to co-founder Seth Besmertnik". CNBC. 2019-12-12. Retrieved 2019-12-13.
- ^ a b "Conductor execs buy their company back from WeWork". TechCrunch. Retrieved 2019-12-13.
- ^ Besmertnik, Seth (2019-12-12). "From We to Us: A Company of 250+ Co-Founders". www.linkedin.com. Retrieved 2020-11-22.
{{cite web}}
: CS1 maint: url-status (link) - ^ Conductor adds Insight Stream to its Searchlight platform
- ^ The Conductor Foundation Homepage
- ^ The Conductor Foundation Now Accepting Applicants for 2013 SEO Grant
- ^ Conductor provides search engine optimization measurement and optimization tools.
- ^ Best Places to Work 2013
- ^ Conductor provides search engine optimization measurement and optimization tools.
- ^ Some say the SEO industry is dying – Conductor bags $20m to try and “transform it”
- ^ These guys are betting you can still get noticed online without ads
- ^ Conductor Proves Web Presence Management Is A Real Thing
- ^ Conductor Says It Wants To “End” Ads And Turn “Web Presence Management” Into A Real Thing
- ^ "WeWork acquires SEO and marketing company Conductor – TechCrunch". beta.techcrunch.com. Retrieved 2018-03-08.
- ^ WeWork. "WeWork + Conductor". WeWork. Retrieved 2018-03-08.
- ^ "SEO Software for Marketing Agency". Retrieved 2021-07-09.
- ^ Southern, Matt G. (February 16, 2022). "Conductor Acquires ContentKing To Offer Real-time SEO Monitoring". Search Engine Journal. Retrieved September 22, 2022.
{{cite web}}
: CS1 maint: url-status (link)
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- Marketing companies established in 2006
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- Software companies established in 2006
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