Sony YAY!

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Sony YAY!
File:Sony Yay new.png
CountryIndia
Broadcast areaIndia
Nepal
Canada
Malaysia
Bangladesh
HeadquartersMumbai, India
Programming
Language(s)
Picture format576i/480i SDTV
Ownership
ParentCulver Max Entertainment
Sister channels
History
Launched18 April 2017; 7 years ago (18 April 2017)
ReplacedAnimax India
Links
Websitewww.sonyyay.com
Availability
Streaming media
Sony LivWatch Sony YAY! Live
Sling TVInternet Protocol television
Tata Play
(India)		SD

Sony YAY! is an Indian pay television channel aimed at children, operated by Culver Max Entertainment. The channel created for age groups between 6 to 14. The channel primarily airs foreign animated series and some animes in native languages.[citation needed]

History

Former logo of Sony YAY! (2017-2022)

The channel was launched on 18 April 2017, Sony Pictures Networks announced their plans to migrate all Indian animated programming broadcast on the channel as paid content to its digital platform Sony LIV.[1]

When the channel was launched, it only aired original Indian animated series. Beginning in 2021, the channel started airing foreign shows.[citation needed]

On August 1, 2017, Sony YAY! started airing Guru Aur Bhole for the first season.

Sony YAY! launched Taarak Mehta Kka Chhota Chashmah, an animated show based on the Hindi sitcom Taarak Mehta Ka Ooltah Chashmah on 19 April 2021.[2]

On 7 June 2021, the channel started airing Bernard with the title Bhaalu Ye Bindass Hai.[3][4]

Ding Dong Bell Masti Ka Khel premiered on Sony YAY! on 16 August 2021.[5][6] The second season of Taarak Mehta Kka Chhota Chashmah also aired on same date.[7]

The French animated series Oggy and the Cockroaches started airing on the channel from 11 October 2021.[8][9] In 2021, the channel only aired season 4 and season 3 (remake) of the series.[10] With this, a feature film of the series i.e. Oggy and the Cockroaches: The Movie was also premiered on 25 October 2021 on the channel.[11] The series airs with Indian dialogues and commentary by Mubeen Saudagar who voices all characters in Hindi version.[citation needed]

The channel launched the British animated series Horrid Henry in November 2021 with the title Haste Raho Henry.[12]

Season 6 and 7 of Oggy and the Cockroaches aired on the channel in 2022.[13]

Sony YAY! also launched Harry & Bunnie in February 2022 with a different title Rabbit Aur Bhalla Fun Hoga Khullam Khulla.[14][15]

The third season of Taarak Mehta Kka Chhota Chashmah came out on 16 May 2022.[16][17][18] With this, a tele movie (45-minute-long episode) titled Tapu and the Big Fat Alien Wedding was also premiered on 27 May 2022.[19][20]

Sony YAY! started airing the anime series Robotan and a new show HaGoLa on 20 June 2022. [21][22]

On 1 July 2022, Sony YAY! was launched in Malaysia in Tamil language on Telekom Malaysia with a total of seven popular kid’s entertainment shows including Sab Jholmaal Hai, Guru Aur Bhole, Taarak Mehta Ka Chhota Chashma, Kicko & Super Speedo, Paap-O-Meter, Prince Jai aur Dumdaar Viru and HaGoLa.[23]

On 15 August 2022, the channel launched hit anime television series Naruto in five regional languages – Hindi, Tamil, Telugu, Malayalam and Bengali.[24] The head of programming of Sony YAY!, Ronojoy Chakraborty told IGN India in an interview that the channel plans to bring more anime content to the country after Naruto.[25]

In September 2022, the channel was launched in Canada through Asian Television Network.[26]

On 19 September 2022, the channel launched one more french animated series The Owl & Co with a different name i.e. Dhakki Chiki Aaool![27]

On 24 October 2022, the channel launched Oggy and the Cockroaches: Next Generation a brand new season of Oggy and the Cockroaches on the occasion of Diwali.[28]

Programming

Main article: List of programmes broadcast by Sony YAY!

References

  1. ^ "Sony to shift Animax channel to SonyLiv". 13 April 2017.
  2. ^ "Sony YAY! introduces kids to animated world of Taarak Mehta Kka Chhota Chashmah - Exchange4media". Indian Advertising Media & Marketing News – exchange4media. Retrieved 28 April 2021.
  3. ^ Bhaalu Ye Bindass Hai | Brand New Show | Coming Soon only on Sony Yay!, retrieved 4 June 2021
  4. ^ Bhaalu Ye Bindass Hai | New Show | 7th June, 2021 onwards | Mon-Fri 07:30 PM | only on Sony Yay!, retrieved 6 June 2021
  5. ^ Ding Dong Bell Masti Ka Khel | BRAND NEW SHOW | Starts 16th Aug, retrieved 5 July 2021
  6. ^ "Ding Dong Bell, Masti Ka Khel – new show set to take you on a roller coaster of laughter, fun and adventure". www.sonypicturesnetworks.com. Retrieved 15 August 2021.
  7. ^ Taarak Mehta Kka Chhota Chashmah | Starts 16th Aug, retrieved 16 August 2021
  8. ^ Oggy and the Cockroaches | Brand New Show | Starts 11th October, 2021 | Sony YAY, retrieved 11 October 2021
  9. ^ "Xilam Animation Strikes Deal with Sony Pictures Network India for the Oggy and the Cockroaches Franchise - all 7 seasons to be on Sony YAY Kids" (PDF). xilam.com. Retrieved 25 September 2021.
  10. ^ Oggy and the Cockroaches | All New Episodes | Sony YAY, retrieved 19 December 2021
  11. ^ "This Monday, is going to be a fun-day! Enjoy your afternoon with the Oggy and The Cockroaches Movie, 25th October 1:30PM only on Sony YAY!". Retrieved 23 October 2021.
  12. ^ Haste Raho Henry | Brand New Show | Mon-Fri 05:30 PM | Sony Yay!, retrieved 22 November 2021
  13. ^ Oggy and the Cockroaches | Mon-Fri 01:30 PM only on Sony YAY, retrieved 2 April 2022
  14. ^ Rabbit Aur Bhalla | Brand New Show | Coming Soon, retrieved 6 February 2022
  15. ^ Watch Party of Rabbit Aur Bhalla Fun Hoga Khullam Khulla, retrieved 24 February 2022
  16. ^ "'Taarak Mehta Ka Chhota Chashmah' Season 3 releases". 16 May 2022.
  17. ^ Taarak Mehta Kka Chhota Chashmah | Brand New Episodes | Mon-Fri 12:00 PM only on Sony YAY!, retrieved 19 May 2022
  18. ^ "Taarak Mehta Kka Chhota Chashmah Returns With Its Third Season". 16 May 2022.
  19. ^ Taarak Mehta Kka Chhota Chashmah | First Ever Tele Movie | 27th May 2022, 12:00 PM, retrieved 26 May 2022
  20. ^ "Taarak Mehta Kka Chhota Chashmah Season 3 premieres on Sony Yay, Asit Kumarr Modi says 'it is going to be bigger, better and unique'". 16 May 2022.
  21. ^ "Sony YAY! announces two new toon shows- 'Ha.Go.La' and 'Robotan'". www.bestmediaifo.com. Retrieved 21 June 2022.
  22. ^ HaGoLa | Brand New Show | Sony YAY! | Starts 20th June | Mon-Fri 12:00 PM, retrieved 13 June 2022
  23. ^ "Expanding its global reach, Sony YAY! launches in Malaysia". AnimationXpress. Retrieved 6 July 2022.
  24. ^ "Naruto to Start Airing in India on Sony Yay From August 15". IGN India. Retrieved 8 August 2022.
  25. ^ Sayyed, Rayan (30 August 2022). "Exclusive: Sony YAY! Programming Head Talks Naruto, Anime's Growth in India, Channel's Future Plans". IGN India. Retrieved 9 September 2022.
  26. ^ "Sony adds two channels to its Canadian offering through ATN". Indiantelevision.com. 13 September 2022. Retrieved 14 September 2022.
  27. ^ Owl ajooba, Kahani atrangi todha hai action todhi si masti!! Dhakki Chiki Aaool! | brand new show, starts tomorrow Mon – Fri 5 PM onwards only on Sony YAY!, retrieved 18 September 2022
  28. ^ Oggy and the Cockroaches Next Generation | Brand New Season | Starts 24th Oct | Mon - Fri 11:30 AM, retrieved 22 October 2022

External links

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