Love Radio

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This article is about the Philippine FM radio network. For their flagship radio station, see DZMB.
Love Radio
TypeBroadcast FM radio network
(Contemporary MOR, OPM)
Country
Philippines
AvailabilityNationwide
Founded1949
OwnerManila Broadcasting Company
Affiliation(s)
  • Broadcast licensees within the MBC Media Group:
  • Cebu Broadcasting Company
  • Pacific Broadcasting System
  • Philippine Broadcasting Corporation
Official website
www.loveradio.com.ph

Love Radio is a broadcast FM radio network in the Philippines owned by Manila Broadcasting Company. Its headquarters are located at Cultural Center of the Philippine Complex, Pasay, Manila. The network's original format is easy-listening until 2000 when Love Radio shifted to Contemporary MOR or more popularly known as the masa format.

Its flagship station is DZMB in Metro Manila (licensed to Cebu Broadcasting Company), which has been rated as #1 in the FM radio ratings for 15 years (from 2002 to 2017), according to the KBP's Radio Research Council Surveys[1][2] and AC Nielsen Car Survey.

History

Love Radio was previously known by its call letters DZMB (Previously broadcasting under call letters KZRH back in 1949) when it began broadcasts on the FM band in 1975 from its first broadcast days on the AM band. Back then, it played mainstream pop, later relegating to easy listening music. As DZMB, it also introduced and institutionalized the deep-voiced radio announcers. In the 1980s, Manuelito F. Luzon, then station manager of DZMB, conceptualized the station's branding identity.[3][4][5]

In the 2000s, Love Radio was reformatted to a contemporary masa, a format that was trending on the landscape of FM radio in the country which was started by rival stations since the dawn of the new millennium.[6]

Roster

DJs

As of January 31, 2022:[7]

  • Tanya Chinita
  • Chris Tsuper
  • Nicole Hyala
  • Robin Sienna
  • Raqi Terra
  • Diego Bandido
  • Totoy Bato
  • Lala Banderas

Former DJs


Programming

90.7 Love Radio Manila

All programs airing from Monday to Friday, may or may not be viewable on the station's Facebook and YouTube live broadcasts; data as of 16 August 2024:[8]

Timeslot Program DJ
5:00 - 8:00 AM Matunog Noon, Tutugtog Ngayon (MNTN) Tanya Chinita
8:00 - 11:00 AM Tambalan
  • Dear Nicole & Chris (8:20 AM)
  • Mahiwagang Burnay (9:20 AM)
  • (outro 10:30 AM)
 Nicole Hyala, Chris Tsuper
11:00 AM - 3:00 PM Robin Sienna Robin Sienna
3:00 - 5:00 PM Raqi's Secret Files Raqi Terra
5:00 - 9:00 PM Programang EDSA Diego Bandido, Totoy Bato
9:00 PM - 12:00 AM (midnight) Byahe Lala Banderas

Love Radio stations

Main article: List of Manila Broadcasting Company stations § Love Radio

See also

References

  1. ^ MBC Sales and Promotion - LOVE RADIO: 9 YEARS OF BEING #1 Retrieved on 03-11-09.
  2. ^ The Manila Times Internet Edition | LIFE & TIMES > Listen to the new Love Radio Archived 2009-04-06 at the Wayback Machine Retrieved on 05-23-07.
  3. ^ "Win Radio ranks sixth among Metro Manila radio stations". Philippine Entertainment Portal. September 27, 2011.
  4. ^ Baquisal, Yui (July 11, 2011). "Changing of the guards". The Philippine Star.
  5. ^ Baquisal, Yui (April 18, 2011). "No double meaning songs on air". The Philippine Star.
  6. ^ Jeffrey O. Vaslino (February 25, 2011). "The changing landscape of FM radio". BusinessWorld.
  7. ^ "Kabisyo - Love Radio Manila".
  8. ^ "Program Schedule - Love Radio Manila".
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